The film is freedom.
I wanted to create a profoundly human and cinematic film built around the idea of having no limits. Seen through a lens of sensitivity and the simple concept of freedom, the inspiration was to go beyond the commercial barrier and enter the intimacy of the characters, each with their own energy, presence and way of moving through the world.
Credits
CLIENT Canadian Tire • TITLE. No Limits • AGENCY Publicis • DIRECTOR Olivier Staub • DoP Jonathan Decoste • PRODUCER Chilo Fletcher • PRODUCTION SomePlace Nice • CREATIVE DIRECTOR Joanna Monteiro • COPYWRITER Aaron Woolfson • ART DIRECTOR Daniel Bennett • EDITING. Monica Remba • COLOR GRADING. Benoit Côté • ONLINE Jean Marc Laurin • AUDIO LaMajeure
Behind The Scene